Spots, Spots, Spots
All of the spots on this page are tight little ideas and stories that work as polished little jewels. I like to buff these things till they shine.

YouTube Video


Frank Webb Bath Centers: "It's About Life"
     Producer/Director: Dan Small
     Agency: The McCoy Group

We were shooting in a Frank Webb Bath Center showroom recently, and a Sales Associate said she loved the last bathtub in this spot. That shot is 70% created in post. Green screen, lighting and the rest - walls, steam in water and the quick move up, were add later...and it works!



YouTube Video

Milford Regional Medical Center: "The Best" - 
Green Version.     
Producer/Director: Dan Small
Agency: The McCoy Group

Green screen sometimes plays a large roll in creating a reality. For this spot we wanted to avoid Drs sitting at desks, so the screens they usually view became graphic elements. This spots shows the green screen Physician recording, and the following spot shows the finished commercial.


YouTube Video


Milford Regional Medical Center: "The Best" - Final
    
Producer/Director: Dan Small
Agency: The McCoy Group

Here is the entire final spot. The animation of the technology surrounding the physicians makes it obvious that Milford Regional is using some of the most sophisticated equipment in medicine.